With almost 60% of the world’s population qualifying as active internet users and an evenly competitive playing field for big and small brands created by the virtual arena, it’s essential to be armed with digital tools geared towards customer-centric excellence. Here’s how you can safeguard against rampant online marketing slips. Lack of SMART goals and …
The digital world is bigger than ever. Given that the average person is active on 5 different channels a day and is likely to spend only a few moments on a page, reaching and meaningfully engaging with your customers is difficult. Kotler Digital’s flexible and customizable omni-channel marketing strategy provides a simple solution to this …
Google recently updated its SEO again! The changes are rather subtle, but can still have a significant impact on your rank. Google recently announced an update for its core algorithm. Not much has changed but Google is focusing a lot more on website quality, which includes load speed and mobile site optimization. Content is being …
Why choose between quantity and quality? Why not have both? With us, you can have your cake and eat it too because we have dedicated ourselves to finding a way to generate many leads without compromising on quality. Sounds difficult right? Well, thanks to the analytical tools developed in KDP we can find, engage, and …
Holiday 2019 | Where were people buying? Our Kotler Digital analysis team recently leveraged our cutting-edge KDP technology to gain insight into how and where customers purchased their Holiday gifts last year. Their findings showed that almost 47% of people surveyed said they purchased ALL their gifts online. Since Kotler Digital is a leading digital …